Creating a recognisable brand image has always been a priority for any coffee house, café, pub or bar and the use of uniforms is one of the easiest ways to do this. Starbucks, for example, have always been known for their black shirts and iconic green aprons. However, they have recently announced that they will now allow their staff to wear their own clothes underneath the green apron. This is a clear shift towards following an urban trend and creating a more relaxed feel within their coffee houses. But should you follow suit?

Urban trends and street-inspired styles may not be your thing, but that doesn’t mean you’re going to struggle to create a recognisable image. The clothing you choose should reflect your business, and following trends can sometimes have a negative impact on how customers perceive you, so a crisp white shirt with black trousers may be the best option. Uniform Works offer a massive range of professional clothing that is perfect for bars, cafés and restaurants.
Find out how to achieve the perfect look for your staff with our complete guide to staff uniforms, from coloured chef’s jackets to stylish denim shirts.
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