If you are in the bar trade it’s probable that over the past few years you have noticed the renaissance of real ales and craft beers. This is evident in the popularity of beer festivals which a growing number of pubs are hosting, and making a pretty penny out of.
This is a similar metamorphosis that transformed wine several years ago, taking it from the closely guarded property of the connoisseur into a drink of the people, found in every pub and on every convenience shop shelf.
Another parallel with wine is that real ales and craft beers have distinctive characteristics and personalities which, if they are to be appreciated, need to be acknowledged by serving them in glasses that complement them. This does not mean glasses emblazoned with a brand name, this is a more subtle and sympathetic exercise of accentuating the flavour and aroma.
Those who take the time and effort to present these beers in the best possible way will find that they are lively, interesting and, above all, in huge demand.
Take a look at our beer glass guide below and see which ones best suit the range of beers you offer.
The traditional pint glass gives any beer a boost. Have a wide mouth which is ideal for ales and stouts.
Versatile pint glasses with a wide opening. Long clear sides and wide mouth ideal for a variety of drinks including ales, stout, cider and lagers.
Can be available nucleated which retains the head on fizzy soft drinks and beers.
Ideal for beers with a foamy head as the bulge provides more space beyond the pint level. Good for lagers, smooth bitters and stouts.
The tall and narrow shape of the Pilsner glass displays the colour of the beer and helps retain head for longer. As the name suggests, these are great for serving pilsner, lager and European-style light, sparkling beer and wheat beer.
Stemmed glasses come in a couple of styles. The most important thing to consider is the shape of the bowl and the size of the opening. A tulip shape bowl will retain head, ideal for lager, whereas an open, wider mouthed bowl will allow the aromas and fragrance of fruity ales to be released.
But really, the fun of both wine and real ale is allowing people to find their favourite. And not taking it too seriously.
By Mark Davies